It's time for "metta summer"!
Our new summer collection is very special. This year has shaken us all, but it is in the most difficult moments that the most beautiful ideas are born.
We find inspiration for our new models in places and people. This year, place is again related to travel, but this time it is a journey in the metaphorical sense, a journey towards oneself. The place that inspired us is called @metta
good is a place for discovery, experimentation and freedom. There we found answers in our thoughts, peace and quiet that inspired us for a true summer.
“Metta” in Buddhism means meditation focused on developing unconditional love for all beings. The girl who created this place reminded us to listen to our inner voice. She showed us that there are strong women and that we should not give up in the face of difficulties. She gave us freedom and depth. She gave us support and important lessons, as only we women can give to each other. Thank you, Yoni.
That's why we named our new summer collection "Metta Summer". Because this summer is very indefinite and we believe that it will lead us to our true selves. And for us, this collection is very dear because we have been waiting for it like summer.
If we had to define the collection in three words, they would be: True. Wild. Nature.
True. True to yourself.
As a brand, we believe in real girls. A piece of clothing is like a “speak” by being true to yourself. Listen to your inner voice. 
Wild. Wild & free.
The wild side. The one that leads us beyond. The one that provokes us to seek and find. The one that finds freedom.
Nature . Nature knows its way.
We are natural beings. We seek the elements and they give us strength. Women are fire and air, water and earth. In nature, everything always comes into its own. Our new collection brings natural lightness, believe in your nature. Boho style and harmony, let's carry them with us this summer.
The materials are natural, premium linen and cotton, Soft viscose, airy chiffon, wide cuts, as if the wind is blowing through you. Wild animal motifs, our desire to run and be closer to nature.
The main colors are earthy - brick, burgundy, brown, orange, iridescent into a gentle blue like the sea and the sky and yellow accents, like the sun. Of course, white, like the clouds.
“metta summer” is to feel with your senses and trust your inner voice. When even without direction you are searching. To believe in the power of the elements and let them be your inspiration. Because summer for us is exactly that, our metta-time.
This is our metta summer, we hope it touches you too!
It will be uploaded to the PRE ORDER site starting tomorrow.
And this weekend we will be waiting for you at Mish Mash Fest, July 4-5, Zaimov Park from 10 am to 7 pm
Yours,
Annie and Tina
